This page explains how Analytics Portfolio uses data you give us access to about your websites.
Since Analytics Portfolio is a service that aggregates, analyzes and presents data from a large number of sources, we handle a lot of data about your websites.
We use the data to create the reports you see on the site, in the weekly email report we send you and in any pdf reports you generate in the application. Your data will never be made publicly accessible.
When you sign up to Analytics Portfolio we ask for limited access to data from your Google Analytics and Google Webmaster Tools accounts. This is done through Google's permission system (OAuth) and our access may be revoked by you at any time.
The exact information we have access to depends on what Google Analytics makes available through their API and may change as the API is updated, but you can assume that we have read only access to most of the data you can see in the Google Analytics application.
This is the specific information we query Google Analytics for:
This is the specific information we query Webmaster Tools for:
In addition to the data from Google Analytics and Webmaster Tools, we gather data about your websites from sources that are publicly available to anyone. This includes:
We are committed to ensuring that your information is secure. In order to prevent unauthorised access or disclosure, we have put in place suitable physical, electronic and managerial procedures to safeguard and secure the information we collect online.
We also limit the data we store to the minimum we need to make our service useful: